Do You Like Being Watched? The Uncertainty Principle and Social Media Marketing
How’s your online new media marketing going? If you want to guess, fine. If you want to observe and measure, that’s another story.
Intended or otherwise, your own use of the pages & web properties does affect the measurement. That usage would be minimal in most cases. But want about the use by people who are [...]
The social networking hierarchy of needs
Last night I stumbled across (as opposed to stumbling upon) a year-old blog post that mentioned a web user’s hierarchy of needs, and immediately thought about recasting it as to climbing up today’s online social networking hierarchy of needs. And after creating the items in the graphic below, I searched online today and found someone down under had [...]
Social Web Awareness and Usage – How to Improve it?
Aunt Mabel from Peoria? Her space is not myspace. And her face is in a book of recipes or bird feeding tips, not poking her super friends on facebook. Nearly everyone’s heard of facebook and myspace, but most people are not using these sites. Really.
But, keep marketing and sharing and soon everyone will discover the [...]
