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	<title>Chief Social Officer (tm)</title>
	<link>http://chiefsocialofficer.com</link>
	<description>- strategy leading towards connected vision -</description>
	<lastBuildDate>Thu, 01 Apr 2010 03:05:30 +0000</lastBuildDate>
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	<item>
		<title>Wisdom Of Our Personal Crowds &#8211; part 2</title>
		<description>In the previous post in this series the subject of personal crowds was introduced, along with touching on how decisions are made both by individuals and by supposedly authentic online crowds.

The original wisdom of crowds concept specified four key attributes for what could be called wise crowds:

	Diversity
	Independence
	Decentralization
	Aggregation 

It can be ...</description>
		<link>http://chiefsocialofficer.com/wisdom-of-our-personal-crowds-part-2/</link>
			</item>
	<item>
		<title>The Wisdom Of Our Personal Crowds</title>
		<description>Wisdom is defined as knowledge combined with judgement that allows us to choose the option that is best.  Certain crowds are said to possess wisdom, and given the proper tools this wisdom can be extracted (or created).

Many people inherently believe and trust that crowds can decide better than individuals: judges' ...</description>
		<link>http://chiefsocialofficer.com/the-wisdom-of-our-personal-crowds/</link>
			</item>
	<item>
		<title>The Amazing Power Of Belief</title>
		<description>The inspiration for this write-up is the Forer effect, which is the tendency for most people to identify with otherwise-general descriptions that are said to be about them.  In other words - if someone says we have various personality traits, we are inclined to believe them if the person says ...</description>
		<link>http://chiefsocialofficer.com/the-amazing-power-of-belief/</link>
			</item>
	<item>
		<title>Your Semi-Social Visitors</title>
		<description>A lot of people won't ever use Twitter, Facebook, Digg, or (insert your favorite social networking site here).  Don't piss them off.  They're visiting your website, watching your television show, or visiting your location.  And they, like all of us, bring their own expectations about social experiences.

The ...</description>
		<link>http://chiefsocialofficer.com/your-semi-social-visitors/</link>
			</item>
	<item>
		<title>Social Media Strategy</title>
		<description>Do you have a strategy to effectively participate in and use social media?  Yes.

Whether it is written, or not, if you are using social media then you have a strategy.  The key to excellence starts with how much time you devote to something, and this area is no exception.

There has ...</description>
		<link>http://chiefsocialofficer.com/social-media-strategy/</link>
			</item>
	<item>
		<title>Key Advice For Social Newbies</title>
		<description>If someone were to start this year using social media in a serious way, what would they start with?  What would they think about all of the choices, all of the advice of "must" do activities, and the ever-growing list of supposedly important online personalities to follow?

Hopefully they'd quickly learn ...</description>
		<link>http://chiefsocialofficer.com/key-advice-for-social-newbies/</link>
			</item>
	<item>
		<title>Brand Conversations &#8211; Teacher &amp; Students</title>
		<description>Back in school, us kids talked behind the teachers' backs... unless we were caught, in which case we had to speak in front of everyone.

  "Johnny, what were you saying to Eddie? "

 "Nuthin'" 

  "I want you to repeat it loud so the whole class can hear you!" 

...this was the type of social ...</description>
		<link>http://chiefsocialofficer.com/brand-conversations/</link>
			</item>
	<item>
		<title>Homophily Happens &#8211; a Homogeneous Web?</title>
		<description>Will online social networking make us all the same?
Or, will we elect to stay in mostly same-thinking groups?  As we join up in communities online, the homophily aspect could kick in.  Homophily is defined as the tendency to be friends with others who are similar, and is described futher in ...</description>
		<link>http://chiefsocialofficer.com/homophily-happens-homogeneous-web/</link>
			</item>
	<item>
		<title>Social Influence Monetization</title>
		<description>Can you value your social activities?
"Maybe"
is about the best answer possible now. 

An earlier post on online social capital and influence touched on managing it as an asset, and certainly there is an increasing awareness of the value of online social capital in business and personal life.  (This is not ...</description>
		<link>http://chiefsocialofficer.com/social-influence-monetization/</link>
			</item>
	<item>
		<title>Everyone&#8217;s a Social Star!</title>
		<description>Andy Warhol's famous quote:
"Everyone will be world-famous for 15 minutes"
is now a quaint anachronism from the 20th century.  Thanks to the social internet, everyone is now capable of being continuously famous.

Perhaps not world-famous, but famous among enough people around the globe.  Some personas will break out into mass stardom, assisted ...</description>
		<link>http://chiefsocialofficer.com/everyones-a-social-star/</link>
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