Brand Conversations – Teacher & Students

Back in school, us kids talked behind the teachers’ backs… unless we were caught, in which case we had to speak in front of everyone.   “Johnny, what were you saying to Eddie? “  “Nuthin’”    “I want you to repeat it loud so the whole class can hear you!” …this was the type of social experience that […]

Everyone’s a Social Star!

Andy Warhol’s famous quote: “Everyone will be world-famous for 15 minutes“ is now a quaint anachronism from the 20th century.  Thanks to the social internet, everyone is now capable of being continuously famous. Perhaps not world-famous, but famous among enough people around the globe.  Some personas will break out into mass stardom, assisted by traditional […]

Social Web Awareness and Usage – How to Improve it?

Aunt Mabel from Peoria?  Her space is not myspace.  And her face is in a book of recipes or bird feeding tips, not poking her super friends on facebook.  Nearly everyone’s heard of facebook and myspace, but most people are not using these sites.  Really. But, keep marketing and sharing and soon everyone will discover the […]